Set Yourself Apart From The Competition
Digital Marketing
Personalized Digital Marketing Strategies
Go From Lost To Found!
Digital ad design, social media content strategies, business listing submissions, targeted review campaigns, custom SEO strategies, and more!
While your business may boast an aesthetically pleasing website, its online visibility is paramount. Without effective searchability, it is akin to an attractive billboard situated in an isolated desert.
Nearly everyone routinely engages with digital tools and platforms for research, transactions, and social connections. It is imperative for your business to establish a robust and active presence within this digital landscape.
Our Digital Marketing services allow you to reach a broader audience and nurture relationships that ultimately become loyal customers and followers. Increase your online exposure and receive a much higher return on your investments. Let’s start driving more traffic to your business today!
Social Media Marketing
Personality Closes the Deal
Our goal is to humanize your brand by bringing your personality to life online. In this way, we are able to build rapport long before the sale.
Social media marketing is one of the best ways to humanize your brand online because it provides a unique opportunity to tell your story. Our holistic approach to this opportunity includes investing the time to learn about your business, and the people behind it. We utilize a powerful and cost-effective way to reach a larger audience than traditional marketing methods. It’s important to be where your audience is, and these days most everyone is using a social media platform of one kind or another. If you are looking to build brand awareness using social media is an absolute MUST.
Contrary to popular belief, there is no need to be on every single platform. In fact, this time-consuming approach will only prove to dilute your efforts and provide half-hazard returns on an incredible amount of work. To make the most use of your social media strategy, we will help determine exactly who your target audience is, which platforms they will be using primarily, and focus marketing energy there. It’s about creating a relationship with your audience, nurturing that relationship and directing more qualified leads to your website.
Here at CAN we specialize in several popular platforms. We work closely with you to develop a custom content strategy that will maximize the exposure to your business.
Need help determining what social media platforms are best for your business?
Our Social Media Ad campaigns include an initial strategy session helping us gather information about your brand, clarify your service area, determine your target audience, and discuss campaign goals. We’ll run your ad campaigns for 30 days at a time and follow up each month with a detailed analysis of the results, including what we’ve learned and what the best changes are to enhance results for the next 30 days. This monthly report also gives us an opportunity to check in with you on any changes to your business goals so that we can make any necessary adjustments to better suit them. Custom, professional graphics are included with our social media ad campaigns, and ad-spend is built into our cost! There are three levels to choose from based on what best fits your budget.
At CAN Web Management, we do not believe in removing services to accommodate a budget. We aim to give you the same results no matter what. Your budget merely determines how fast or slow we reach your goals. You will notice that the primary difference between our social media ad plans is the actual ad-spend. Essentially, the bigger the ad-spend budget, the more of your target audience… More people means more clicks to your business!
TIP: Sometimes it is better to start slow until we find a system that works, then increase the level to maximize the result. We recommend at least 90 days (3 monthly campaigns) to find a good flow.
SOCIAL MEDIA MARKETING PLANS
PADAWAN
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Custom Strategy Session
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Custom Digital Ad Developent
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Graphic Design x1
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Targeted Advertising
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Monthly Reports
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Minimum Ad Spend
KNIGHT
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Custom Strategy Session
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Custom Digital Ad Developent
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Graphic Design x2
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Targeted Advertising
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Monthly Reports
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Moderate Ad Spend
MASTER
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Custom Strategy Session
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Custom Digital Ad Developent
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Graphic Design x2
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Targeted Advertising
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Monthly Reports
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Aggressive Ad Spend
“My company has been using their services in one form or another for a few years now. Our visibility online has improved exponentially and we are now on an all-inclusive monthly plan which combines website maintenance and enhancement along with social media management across the spectrum of relevant sites. I am so glad I met Nicole and Charles as they are brilliant and their talents compliment each other so all bases are covered. As it goes with many established local businesses, I underestimated the necessity of social media. Thanks to the enhanced exposure, updated content and all the positive online reviews which they have facilitated, our lead flow from the internet alone now far exceeds all our other marketing efforts combined and our sales this year have increased by over 20%. Thanks guys for all you have done for Patio Systems!”
Ron S.
Patio Systems, Inc.
Search Engine Optimization (SEO)
Keeping You Front and Center
So you’ve got yourself a great looking website. Now it is time to show it off. Search Engine Optimization is the art of tailoring your website code and content to work well with search engines. Moreover, it involves creating an online presence and reputation so your site will rank above your competitors when people search for the keyword phrases related to your business niche. This is done through business listing submissions, backlink generation, landing pages development, targeted keyword research and custom content implementation.
We utilize tools to research keywords and develop SEO strategies to maximize exposure ahead of your competitors in online searches. This means more traffic to your website, more followers on social media, and ultimately more business for your brand.
SEARCH ENGINE OPTIMIZATION SERVICES
KICK START
One Time Optimization-
Website Audit
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Keyword Research
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Local Directory Submission x 3
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Search Engine Submission
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Optimize Image ALT Tags
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Optimize Page Titles & Meta Descriptions
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Generate XML Sitemap
FUNDAMENTALS
Monthly Optimization-
Customized Strategy
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Keyword Research
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Monthly Search & Listing Submissions
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Business Profile Management
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Active Link Building
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Competitor Monitoring
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Targeted On-site SEO
BRINGING IT ALL TOGETHER
Maintaining activity and data consistency on multiple digital platforms is important. This helps boost your reputation and search rankings keeping you ahead of those who fail to sustain these practices. Let’s face it, even if you know what you’re doing, there is a lot of time and work involved in creating and implementing the best SEO strategy for maximum results, keeping up with ever changing algorithms; to continuously research, create, update, and submit digital content every single week. That’s why having a dedicated team of specialists managing your optimal digital footprint will not only achieve wonderful exposure and ultimately revenue results. It will free up your time to focus on what you do best–providing amazing experiences for your customers!
Start today with C.A.N. Web Management and develop stronger, longer lasting connections with your audience while driving more traffic and ultimately increasing revenue for your business.
READ MORE
Fun with Sales Funnels
In order for a website to be effective, it needs to have a sales funnel that is optimized for conversions. A sales funnel is the process that a potential customer goes through when they are considering making a purchase on your website. There are a number of factors that go into optimizing a website’s sales funnel, and we’re going to touch on a few of them here.
Five Reasons to Multiply your Marketing
In today’s digital age, businesses have a plethora of marketing tools at their disposal. From social media to email marketing, there are countless ways to reach potential customers and promote your brand. However, using just one tool may not be enough to achieve your marketing goals. By combining multiple digital marketing tools in a single campaign, businesses can reap a variety of benefits.
Ways To Gain More Facebook and Instagram Followers
Building a strong following for your business on these social media platforms can help you reach a larger audience and promote your brand. Here are some tips to help you run a successful Facebook and Instagram follower campaign.
Rules of a Successful Email Marketing Campaign
Email marketing is one of the most effective and cost-efficient tools for businesses to reach their target audience and increase sales. However, it can be a challenge to get the desired results if your emails don’t reach the right people. Here are some tips to help improve the success of your email marketing campaigns.